Article Sidebar

Download
PDF
Statistic
Read Counter : 9 Download : 4

Main Article Content

Abstract

Culinary MSMEs in Cilegon City play a crucial role in the regional economy, but the low digital skills and digital knowledge of business actors pose a challenge in today's technological developments. This study aims to determine the extent of influence of digital skills and digital knowledge on business actor performance, with entrepreneurial spirit as a mediating variable. The research method used is quantitative with a causal approach. The study population consisted of 3,681 business actors, with a sample of 120 respondents taken using the technique. cluster area sampling. Data were collected through a questionnaire with a Likert scale of 1-5 and analyzed using Structural Equation Modelling (SEM) based Partial Least Square (PLS). The results of the study indicate that digital skills and entrepreneurial spirit have a direct positive and significant effect on performance. Digital knowledge does not have a significant direct effect on performance. Digital skills do not have a significant effect on entrepreneurial spirit), but digital knowledge has a positive and significant effect on entrepreneurial spirit. Entrepreneurial spirit does not mediate the relationship between digital skills and performance, but mediates the relationship between digital knowledge and performance. In conclusion, improving digital skills and digital knowledge accompanied by strengthening the entrepreneurial spirit can be an effective strategy to boost the performance of micro-entrepreneurs in the culinary sector in Cilegon City.

Keywords

Digital skills, Digital knowledge, Entrepreneurial spirit, Performance, MSMEs

Article Details

References

  1. Aditya, T., Ningrum, S., Nurasa, H., & Irawati, I. (2023). Community needs for the digital divide on the smart city policy. Heliyon, 9(8), e18932. https://doi.org/10.1016/j.heliyon.2023.e18932
  2. Al-shami, S. A., Damayanti, R., Adil, H., Farhi, F., & Al mamun, A. (2024). Financial and digital financial literacy through social media use towards financial inclusion among batik small enterprises in Indonesia. Heliyon, 10(15), e34902. https://doi.org/10.1016/j.heliyon.2024.e34902
  3. Aristei, D., Gallo, M., & Vannoni, V. (2024). Preferences for ethical intermediaries and sustainable investment decisions in micro-firms: The role of financial literacy and digital financial capability. Research in International Business and Finance, 71(June), 102483. https://doi.org/10.1016/j.ribaf.2024.102483
  4. Buyukyazici, D. (2023). Skills for smart specialisation: Relatedness, complexity and evaluation of priorities. Papers in Regional Science, 102(5), 1007–1030. https://doi.org/10.1111/pirs.12756
  5. De Simone, V., Pasquale, V. Di, & Miranda, S. (2022). An overview on the use of AI/ML in Manufacturing MSMEs: solved issues, limits, and challenges. Procedia Computer Science, 217(2022), 1820–1829. https://doi.org/10.1016/j.procs.2022.12.382
  6. Faiz, F., Le, V., & Masli, E. K. (2024). Determinants of digital technology adoption in innovative SMEs. Journal of Innovation and Knowledge, 9(4), 100610. https://doi.org/10.1016/j.jik.2024.100610
  7. Fernandez-Escobedo, R., & Cuevas-Vargas, H. (2023). The Digital Industrial Cluster (DIC) in a post-pandemic era: Exploring its theoretical deployment and potential benefits. Procedia Computer Science, 221, 1131–1138. https://doi.org/10.1016/j.procs.2023.08.098
  8. Gangata, B., Dumenu, W. K., Munthali, C., & Darr, D. (2024). Business model, strategies and performance of baobab enterprises: Insight for the NTFPs industry. Trees, Forests and People, 16(May), 100573. https://doi.org/10.1016/j.tfp.2024.100573
  9. Isharyani, M. E., Sopha, B. M., Wibisono, M. A., & Tjahjono, B. (2024). Retail technology adaptation in traditional retailers: A technology-to-performance chain perspective. Journal of Open Innovation: Technology, Market, and Complexity, 10(1), 100204. https://doi.org/10.1016/j.joitmc.2023.100204
  10. Kulkarni, A. V., Joseph, S., & Patil, K. P. (2024). Artificial intelligence technology readiness for social sustainability and business ethics: Evidence from MSMEs in developing nations. International Journal of Information Management Data Insights, 4(2), 100250. https://doi.org/10.1016/j.jjimei.2024.100250
  11. Lestari, N. S., Rosman, D., & Triana, I. (2024). Analyzing the Effect of Innovation and Strategic Planning on MSME Performance, Utilizing Technology Adoption as a Moderator. Procedia Computer Science, 245(C), 500–507. https://doi.org/10.1016/j.procs.2024.10.276
  12. Mudjahidin, M., Aristio, A. P., Balbeid, N. H., & Junaedi, L. (2024). The Influence of Social Media Sales Intensity and Competency on the Improvement of Business Performance Satisfaction in MSMEs. Procedia Computer Science, 234, 869–875. https://doi.org/10.1016/j.procs.2024.03.074
  13. Mujahed, H. M. H., Ahmed, E. M., & Samikon, S. A. (2024). Palestinian small and medium enterprises digital technology adoption intention. Journal of Open Innovation: Technology, Market, and Complexity, 10(4). https://doi.org/10.1016/j.joitmc.2024.100426
  14. Nuryanto, U. W., Basrowi, Quraysin, I., & Pratiwi, I. (2024). Magnitude of digital adaptability role: Stakeholder engagement and costless signaling in enhancing sustainable MSME performance. Heliyon, 10(13), e33484. https://doi.org/10.1016/j.heliyon.2024.e33484
  15. Ragoobur, V. T., Seetanah, B., Jaffur, Z. K., & Mooneeram-Chadee, V. (2023). Building recovery and resilience of Mauritian MSMEs in the midst of the COVID-19 pandemic. Scientific African, 20. https://doi.org/10.1016/j.sciaf.2023.e01651
  16. Rahmawati, A., Wahyuningsih, S. H., & Garad, A. (2023). The effect of financial literacy, training and locus of control on creative economic business performance. Social Sciences and Humanities Open, 8(1), 100721. https://doi.org/10.1016/j.ssaho.2023.100721
  17. Rivera, L., Gauthier-Umaña, V., & Chauhan, C. (2024). Blockchain: An opportunity to improve supply chains in the wake of digitalization. International Journal of Information Management Data Insights, 4(2). https://doi.org/10.1016/j.jjimei.2024.100290
  18. Rojas-García, J. A., Elias-Giordano, C., Quiroz-Flores, J. C., & Nallusamy, S. (2024). Profitability enhancement by digital transformation and canvas digital model on strategic processes in post-Covid-19 in logistics SMEs. Social Sciences and Humanities Open, 9(November 2023). https://doi.org/10.1016/j.ssaho.2023.100777
  19. Srimulyani, V. A., Hermanto, Y. B., Rustiyaningsih, S., & Setiyo Waloyo, L. A. (2023). Internal factors of entrepreneurial and business performance of small and medium enterprises (SMEs) in East Java, Indonesia. Heliyon, 9(11), e21637. https://doi.org/10.1016/j.heliyon.2023.e21637
  20. Tarihoran, A. D. B., Hubeis, M., Jahroh, S., & Zulbainarni, N. (2023). Market-based dynamic capabilities for MSMEs: Evidence from Indonesia’s ornamental fish industry. Journal of Open Innovation: Technology, Market, and Complexity, 9(3), 100123. https://doi.org/10.1016/j.joitmc.2023.100123
  21. Telukdarie, A., Dube, T., Matjuta, P., & Philbin, S. (2022). The opportunities and challenges of digitalization for SME’s. Procedia Computer Science, 217(2022), 689–698. https://doi.org/10.1016/j.procs.2022.12.265
  22. Tiwari, S., Sharma, P., & Jha, A. K. (2024). Digitalization & Covid-19: An institutional-contingency theoretic analysis of supply chain digitalization. International Journal of Production Economics, 267(October 2023), 109063. https://doi.org/10.1016/j.ijpe.2023.109063
  23. Xu, G., Qiu, Y., & Qi, J. (2024). Artificial intelligence and labor demand: An empirical analysis of Chinese small and micro enterprises. Heliyon, 10(13), e33893. https://doi.org/10.1016/j.heliyon.2024.e33893