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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh entrepreneurial orientation terhadap innovation performance dan digital transformation wirausaha mikro Kota Padang dengan dynamic capability sebagai variabel mediasi. Pendekatan yang digunakan adalah kuantitatif melalui survei terhadap 230 wirausaha mikro dengan teknik purposive sampling. Analisis data dilakukan menggunakan Structural Equation Modelling – Partial Least Square (SEM-PLS). Hasil penelitian menunjukkan bahwa entrepreneurial orientation tidak berpengaruh secara langsung terhadap innovation performance maupun digital transformation, namun berpengaruh positif terhadap dynamic capabilities. Selanjutnya, dynamic capabilities berpengaruh positif terhadap innovation performance dan digital transformation. Serta terbukti memediasi hubungan antara entrepreneurial orientation terhadap innovation performance dan digital transformation. Implikasi penelitian bagi wirausaha mikro untuk meningkatkan inisiatif perubahan, ketangkasan pengambilan keputusan, eksplorasi informasi, efisiensi biaya inovasi, dan pembaruan model bisnis berbasis digital. Selain itu, hasil ini juga dapat menjadi dasar bagi pemerintah daerah dalam merancang program pelatihan dan pendampingan yang berfokus pada penguatan kapasitas internal pelaku usaha, khususnya dalam menghadapi digital transformation dan tuntutan inovasi.

Keywords

digital transformation dynamic capabilities Entrepreneurship Orientation innovation performance wirausaha mikro

Article Details

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Author Biographies

Donard Games, Fakultas Ekonomi & Bisnis, Universitas Andalas, Indonesia

Prof. Donard Games, S.E., M.Buss., Ph.D adalah guru besar di bidang Manajemen pada Fakultas Ekonomi dan Bisnis, Universitas Andalas. Beliau menyelesaikan pendidikan Sarjana Ekonomi (S.E.) di bidang Manajemen dari Universitas Andalas pada tahun, memperoleh gelar Master of Business (M.Buss.) dari The University of Queensland, Australia, dan meraih gelar doktor (Ph.D) dalam bidang Manajemen dari The University of Western Australia. Bidang keahlian dan minat risetnya meliputi manajemen strategis, inovasi, kewirausahaan, dan pengembangan organisasi. Saat ini beliau aktif dalam pengajaran, riset, pembimbingan akademik, serta menjadi narasumber dalam berbagai forum ilmiah nasional dan internasional.

Hafiz Rahman, Fakultas Ekonomi & Bisnis, Universitas Andalas, Indonesia

Hafiz Rahman, S.E., M.B.A., Ph.D adalah dosen dan peneliti di Fakultas Ekonomi dan Bisnis, Universitas Andalas. Ia menyelesaikan pendidikan Sarjana Ekonomi di bidang Manajemen dari Universitas Andalas, meraih gelar Magister Manajemen Internasional (M.B.A.) dari Universität Leipzig, Jerman, dan menyelesaikan studi doktoral (Ph.D) di bidang Manajemen dari University of Huddersfield, Inggris. Fokus keilmuan dan riset beliau meliputi manajemen strategis, pengembangan UMKM, serta transformasi digital dalam konteks bisnis dan kewirausahaan. Saat ini aktif dalam kegiatan pengajaran, penelitian, dan publikasi ilmiah baik di tingkat nasional maupun internasional.

How to Cite
Rahayu Quientania, F., Games, D., & Rahman, H. (2025). Orientasi Kewirausahaan, Kinerja Inovasi, dan Transformasi Digital: Peran Kapabilitas Dinamis. Paradoks : Jurnal Ilmu Ekonomi, 8(4), 154–170. https://doi.org/10.57178/paradoks.v8i4.1714
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